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- Brands that grow through influencers
Brands that grow through influencers
Ranked by how much creators matter to each one, with the creators and posts behind it.
In short
Influencer growth here means creators who post about the product, paid or not, to their own audience. Of the 13 products we've broken down, 11 grow through it, and for 8 it's a main driver: Cal AI, Gymshark, Zapier, Notion and HeyGen.
How much influencers matters to each
Our AI's read, per productRanked: products that grow through influencers
| # | Product | Role | Category |
|---|---|---|---|
| 1 | Cal AI | Main driver | Consumer apps |
| 2 | Gymshark | Main driver | DTC brands |
| 3 | Zapier | Main driver | SaaS |
| 4 | Notion | Main driver | SaaS |
| 5 | HeyGen | Main driver | AI tools |
| 6 | Liquid Death | Main driver | DTC brands |
| 7 | Cursor | Main driver | AI tools |
| 8 | AG1 | Main driver | DTC brands |
| 9 | Duolingo | Supporting | Consumer apps |
| 10 | Perplexity | Supporting | AI tools |
| 11 | Canva | Supporting | SaaS |
See how much influencers drives any site
Paste a competitor: our AI checks Influencers and every other channel, with the posts, ads and links behind each finding.
Every channel our AI checks, with a source for each finding. Plans from $20/month.
Questions
Which startups grow through influencers?
Influencer growth here means creators who post about the product, paid or not, to their own audience. Of the 13 products we've broken down, 11 grow through it, and for 8 it's a main driver: Cal AI, Gymshark, Zapier, Notion and HeyGen.
How do I see what each one does on influencers?
Each product's full report shows its influencers numbers, top posts, ads or pages and every source. Full reports come with every UGCLive Analytics plan, which also breaks down any site or app you paste.