- Analytics
- All growth breakdowns
- How AI tools grow
How AI tools grow
Each AI tool below was broken down by our AI's channel agents: what drives its growth, what supports it, and the links that show it.
Which channels AI tools grow through
AI tools, one by one
- PerplexityAI tools
Perplexity grows mainly through carrier and device-maker distribution deals and word of mouth, now backed by a heavy Meta ad push for its Computer agent and a large paid-creator program.
Meta adsOther channelsLinkedIn - CursorAI tools
Cursor grows mainly through word of mouth from people using the product, amplified by a large paid and unpaid creator network on YouTube and TikTok; search mostly catches people already looking for the brand.
YouTubeOther channelsInfluencers - ElevenLabsAI tools
Most traffic is direct or brand search, with Google ranking ElevenLabs' own pages for its name, while a large long-running Meta ad campaign and outside creator tutorials on YouTube and TikTok build the demand behind it.
YouTubeMeta adsTikTok - HeyGenAI tools
HeyGen grows mainly through paid YouTube creator sponsorships with affiliate links, backed by a large always-on Google and Meta ad program, while organic search mostly captures existing brand demand.
YouTubeGoogle AdsMeta ads
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