1. Analytics
  2. Guides
  3. How to estimate how many downloads an app has

How to estimate how many downloads an app has

No store publishes exact downloads for other people's apps. A few public signals get you to the right order of magnitude.

App growthUpdated Oct 29, 20262 min readBy the UGCLive Analytics team

Short answer

Start with Google Play's install band ("1M+"), which Google publishes for every app. For the App Store, use the number of ratings: apps typically collect a rating from a small share of installs, so multiply the count by a range rather than one number. Top-chart rank and review pace tell you whether it's growing now.

Which public signals show downloads?

Four of them, each with a different accuracy.

SignalWhereWhat it tells youAccuracy
Install bandGoogle Play listingLifetime installs, in bands (100K+, 1M+, 10M+)Exact band, wide range
Ratings countApp Store and Google Play listingsRoughly scales with installsOrder of magnitude
Top-chart rankStore charts by categoryHow many installs a day right nowGood for momentum
Review paceRecent reviews per weekWhether it's growing or flatDirection only
Estimate toolsSensor Tower, Appfigures, data.aiModelled downloads and revenueBest, paid

How do I turn a ratings count into downloads?

Multiply by a range, not a single ratio: apps that ask for ratings often collect one per few dozen installs, others one per few hundred.

Compare with an app in the same category whose downloads are known (a public company's, or one with a Google Play band) to pick your ratio.

What do our reports read from a listing?

The rating, the ratings count, the title keywords, reviews that say where people heard of the app, and Google Play's downloads band.

ReportApp StoreGoogle PlayTikTokInstagramYouTubeMeta adsGoogle AdsInfluencersAffiliatesGoogle / SEOReferral programDirectories
Duolingo
Cal AI
Opal
Main driverSupportingMinorNot found
Channel importance in our app reports (Duolingo, Cal AI and Opal), teaser data.

Questions

Can I see how many downloads an app has?

On Google Play, yes, as a band like 1M+. The App Store doesn't publish downloads; estimate from the ratings count and chart rank.

How accurate are app download estimates?

Paid tools are usually within a range that's good for comparing apps; ratings-based estimates are an order of magnitude.

Is there a free app downloads checker?

Google Play's listing is the free one. Paid tools like Sensor Tower and Appfigures estimate App Store downloads.

Sources

See where an app's downloads come from

Paste a store link: our AI reads the listing and every channel behind the installs.

Every channel our AI checks, with a source for each finding. Plans from $20/month.